Board of Directors

Tim Anderson, Tim is an architect and urban planner with over 40 years of planning and design experience. He was the founding owner and principal of Schreiber Anderson Associates, a Madison-based planning, landscape architecture, and civil engineering firm. Tim’s community service includes Board of Directors of Downtown Madison, Inc., Wisconsin Downtown Action Council, and Wisconsin Main Street Council. In 2008, Tim founded the Madison Design Professionals, a volunteer collaboration of architects, landscape architects, urban planners, and civil engineers, who worked for ten years to develop and promote a vision for connecting downtown Madison to Lake Monona.

Brenda Baker is Vice President of Exhibits, Facilities, and Strategic Initiatives at Madison Children's Museum (MCM) and a practicing visual artist. Brenda has overseen the museum's major expansion and exhibit projects for over 30 years. She is the visionary behind MCM's sustainability work and a national museum leader in sustainable design, climate change initiatives, and cultural exhibitions. Brenda is on the board of directors for the Association of Children's Museums, co-founder of Badger Rock Middle School in Madison, and co-founder of the Women Artists Forward Fund and Forward Art Prize. Brenda's paintings and sculptures are in collections in the US, Canada, Europe, and South America.

Sheri Carter boasts more than 25 years of community service in Madison. Prior to her eight-year tenure on the city council representing District 14, she served on various City of Madison committees. A fervent advocate for clean lakes and universal lake access, Sheri champions the transformation of the Monona waterfront as a boon for the lake, accessibility, and the community's health and wellness. 

Pam Christenson is the Director of Customer and Community Relations for Madison Gas and Electric.  Before her work with MGE, Pam held positions in both the public and private sector including 15 years in several different leadership roles with the State of Wisconsin. In addition to the Board, Pam also serves on the boards of Downtown Madison Inc., Clean Lakes Alliance, Madison Regional Economic Partnership (MadREP), Workforce Development Board of South-Central Wisconsin, Forward BioLabs, Utility Economic Development Association, the Wisconsin Economic Development Association, Wisconsin Business Development, and chairs the Destination District Taskforce.  She and her husband co-own Christy’s Landing, a third-generation bar and restaurant on Lake Waubesa.

Susan Detering is a Broker at Solidarity Realty and co-owner of Batch Bakehouse. Prior to starting her life in Madison, Susan was a Grand Canyon river guide, rowing 188 miles of the Colorado River, and a middle school art teacher in Flagstaff, AZ. Before that, she lived and worked in New York City at a contemporary art gallery on Fifth Avenue and studied yoga in the village. She also has the privilege to say she helped restore the lower Colorado River as a crew member on the Yuma East Wetlands Project, a 1400-acre wetland restoration. When Susan isn’t rolling up her sleeves to get something done, she’s collaborating with friends on something beautiful.

Alan Fish came to Madison in 1977 for an urban planning master’s degree and stayed. He worked in State government in the legislative and executive branches for ten years. In 1989 Donna Shalala hired him to help rebuild UW Athletics, where he worked for 12 years. He served as project manager for the Kohl Center and Camp Randall. Alan spent 10 years as vice chancellor for Facilities Planning and Management for the campus and worked on dozens of new and remodeled building projects. He was involved with fundraising, campus master planning, local and state approval processes, and led a team that managed all campus buildings, grounds, and transportation infrastructure. From 2012 to 2015, he worked a similar job at Johns Hopkins University in Baltimore. He retired and returned home to start a project consulting business in 2016. He lives on Lake Monona on the near East side.

Doug Hursh is an architect and planner with over 38 years of transformative planning and design experience. Serving as Principal and Director of Design at Potter Lawson Inc., Madison’s oldest architecture, planning, and interior design firm founded in 1913, Doug’s passion lies in creating urban projects that elevate the quality of life for city residents. His expertise spans affordable housing, non-profit organizations, cultural landmarks, commercial ventures, and sustainable development. At Potter Lawson, Doug has been an integral part of the teams behind notable projects such as Monona Terrace, Overture Center, and the Findorff Yards District on the shores of Lake Mendota – a gateway to Madison. He takes immense pride in the firm’s design legacy, the strong relationships built with local partners, and the open, collaborative culture fostered at Potter Lawson.

Jason Ilstrup is the President of Downtown Madison, Inc. (DMI), a member-based non-profit working to create an economically strong, equitable, inclusive, and vibrant downtown to visit, work, and play.  Before joining DMI, Jason worked in hotel management and development, served as a legislative aide and legal counsel, and was a Peace Corps Volunteer in Niger. Jason serves as the Chair of the Dane County Regional Airport Commission, the President of the Rotary Club of Madison, and a Board member of the Madison Area Sports Commission and the International Downtown Association.  He was raised near downtown Minneapolis and is unlucky enough to be a Minnesota Vikings fan.

Jamie Patrick is the Vice President for Sales, Sports, and Services at Destination Madison and the Madison Area Sports Commission.  He has led the process of bringing numerous National and International events to Madison, including the CrossFit Games. Before Destination Madison, he worked at the Yakima Valley Sports Commission.

Mark Richardson [bio coming soon]

Raj Shukla has served on the board of Friends of the Nolen Waterfront since 2022 and sat on the Mayor's Ad Hoc Committee that created a transformational master plan for the Lake Monona Waterfront. As President and Chief Executive Officer of River Network, he leads a team that grows and strengthens a community of water, justice, and river advocates across the nation. Raj led the push to make Madison the first city in Wisconsin to commit to 100% clean energy.

Michelle Szabrowicz is the current Chief Executive Officer at Forward Service Corporation (FSC) and ABR Employment Services (ABR). FSC is a 501(c)3 organization that operates employment, training, and education services throughout Wisconsin. ABR is a staffing company that operates in Wisconsin and Minnesota. Michelle started at FSC in 2011 as Accounting Manager and was promoted to CFO in 2012 and CEO in 2023. Michelle is a licensed CPA and member of the WICPA and she serves on the Board of Directors and Planning and Development Committee at the Workforce Development Board of South Central Wisconsin and previously on the Madison Public Library Foundation Board of Directors and Finance Committee. Michelle lives in Sun Prairie with her husband and two children.

Elizabeth Zona moved to Madison in 2009 and instantly fell in love with the lakes. With expertise in science, law, and project management, Liz previously worked at the Department of Natural Resources as the Administrative Policy Coordinator for the Air Management Program. Liz also led the effort at GE Healthcare to increase ICU ventilator production during the Covid-19 pandemic, including coordinating the partnership with multiple companies for production execution. Currently, she is the Senior Program Manager at Extreme Engineering Solutions and also serves on the board of directors for the Blair Street Gardens.